Technology is constantly changing the way people live and shop. But it is also influencing the shoppers’ demand and challenging the retailers or visual merchandiser to create a beautiful window display that can capture the shopper’s attention. In this way, mannequins have become an essential part of visual merchandising or window display. From headless abstract mannequins to surgical drones, mannequins have evolved astonishingly over the time and still modifying with the changing trends and time. Now, mannequins are not just a part of display, they are fun and becoming more real even they are outfitted with the technical gadgets that send outfit details to shoppers.
So, there are multiple options when it comes to using mannequins as they are available in different shapes and types. Usually, retailers or brands prefer to mannequins which are custom made, real life and abstract forms to create an impactful window display. Read on and learn some tips and techniques that how you can design a creative window display using mannequins.
Choose Right Display Tools
The versatility and flexibility of mannequins make them ideal for displaying an array of products. This is why they are popularly used to display clothing, jewelry, accessories and also used in movie props, museums and cosmetology industry for various applications. So, it is significant to choose the right mannequin for the right product. For example, dress forms are increasingly used for displaying jewelry. Use dress forms to make an impressive display highlighting the iconic elements of jewelry such as pearls and gold chains. Similarly, poseable and bendable mannequins are perfect for athletic and gym displays.
Multiple Options; Mannequins And Dress Forms
Designing a creative window display and getting creative with mannequins is not easy as we think. With multiple colors, shapes, positions and sizes, the brands get confused when it comes to adding creativity in designing mannequins. It is crucial to choose the right shape, position, theme and even skin colour tone of the mannequin to make an impressive window display. Some brands choose mannequins, some choose dress forms and other choose live models to display their products and attract the shoppers. Many brands work with the live models followed by photoshoot and then they create mannequins having real character and impact. No doubt it is a great way to impress the shoppers with the creativity and originality of mannequins.
Now people are more creative and they are finding easy and simple ways to add creativity in their mannequins or dress forms to make them unique and attractive. The biggest part is that these ways are too good to give a new life to an old mannequin or dress form. So, you can recycle your old mannequin into a new one by reusing the material. Give your mannequin a new life with painting, tattooing, using ostrich shells, leaves, yellow cedar bark, grapefruit peel, waxed linen and any other raw material that you can use easily for creativity.